Insight & Opinion

Digital marketing best practice, guides and a little bit of opinion.

Website Due Diligence Checklist

June 28, 2018By Ben CopeAnalytics Insight No Comments

If you’re thinking of buying an existing website, it’s vital to know what you’re getting for your money. Our Website Due Diligence Checklist covers the various factors that need to be taken into consideration when valuing an online business and the checks you need to make before doing the deal.    Buying an existing website … Read More

Great Blog Content Ideas for Your Website

June 20, 2018By Ben CopeContent Strategy No Comments

It’s a well-known fact that content is one of the most important aspects of ranking well. Content marketing should be a fundamental part of your overall SEO strategy. But many small businesses don’t know what content to create. Here are a few guidelines to help you create the content you need to support your marketing goals. … Read More

How to Create a Good Website

January 31, 2018By Lian BrooksContent Strategy No Comments

Every website has the potential to be even better. Nowadays people can get weighed down with just the SEO of their site, but it’s important to remember that ultimately your site is for your visitors, not Googlebot. If people aren’t finding your content engaging, useful or original then neither will Google. It might sound obvious, … Read More