The best advice, research and how-tos on everything from SEO to PPC, Social Media tips to Content Strategy, Google Analytics and SEO trends.
Without Vary: User-Agent, Google may not read your pages correctly which can affect your ranking. Here, we explain what Vary: User-Agent is and how to use it. What is Vary: User-Agent? Vary: User-Agent is a HTTP header stating that different content is served to different users, often being used in mobile SEO when pages have different … Read More
Redirects affect how users and Google see mobile pages. They’re very costly on mobile networks and are bad for performance speed. Each redirect you remove will therefore dramatically improve how fast content is seen by users. There are four common redirects, these are: Initial redirect – canonical (www.example.com vs example.com) SSL – secure pages redirect … Read More
Tap targets are an essential part of mobile SEO. Here, we explain what tap targets are, how big they should be and common issues. What are tap targets? Tap targets are areas on web pages that a user interacts with to carry out commands. Links, buttons, ads and forms are all tap targets. Tap targets … Read More
With so many different screen sizes for mobile devices, site owners have to ensure that text of pages is legible on both the largest and smallest screens. If you’re coming across the ‘text too small read’ or ‘use legible font size’ errors, keep reading. There are three main ways of making font size work for … Read More
Your page content should not rely on a particular viewport width to render well. We explain why you need to size your content to the viewport and how to do it. When content goes off screen, a mobile user has to scroll sideways in order to view content. This isn’t exactly great for user experience, … Read More
Here, we’ll go through conditional loading, the benefits of varying what resources load on mobile and desktop pages and how to do this using the Window.matchMedia() function in your JavaScript file. To fully understand the need for conditional loading, we’ll use the example of social buttons and examine how features like this affect load time on … Read More
