The best advice, research and how-tos on everything from SEO to PPC, Social Media tips to Content Strategy, Google Analytics and SEO trends.
Having great quality content is crucial in getting your page to rank – you need to give visitors something worth visiting if you want your page to succeed! But let’s say you’ve already created some great work (if not, we have some ideas how to improve it) – how can you get it noticed by … Read More
Page load speed is, as the name suggests, the time it takes for a page to load – that is, to display the contents of your page for visitors to see. Why is page load speed important? In 2010, Google announced that page load speed is part of the algorithm it uses to rank pages. … Read More
So your Shopify store is up and running (congratulations!) – but can it be even better? The answer is likely yes, and this is where optimisation comes in. By optimising your store, you’ll be improving your page speeds, overall user experience, and by extension your ranking with search engines. These points should help you both … Read More
What if companies were named purely to rank better in search engines? We did a little bit of light Photoshopping to show you what the world might look like had Google not rolled out its EMD update. Whether … Read More
Retailers heading into the digital space often opt for Shopify because it’s affordable and user-friendly. Not only that, but the eCommerce platform has multiple templates that present visual appeal and is kitted out with a full complement of essential online marketing tools. One of the successes behind Shopify is users do not need much technical … Read More
There are a lot of SEO myths out there. Sometimes, these myths are SEO assumptions that used to ring true, but no longer make sense in the fast-changing SEO landscape of today. Others still hold a kernel of truth, but have been distorted so much that the so-called ‘fact’ that grows out of it is not … Read More
