WooCommerce is a cost-effective eCommerce solution that enables small businesses to engage customers, build trust and increase conversions. 

Built on top of WordPress, WooCommerce is one of the easiest online stores to create and thanks to the wealth of free and low-cost plugins that integrate seamlessly with the software, you can manage your online store without having to be too tech-minded…although it does help to know what plugin extensions you want and how to set them up.

 

WooCommerce – show price with and without tax

WooCommerce has multiple functions that allow online store owners to display relevant information. Online shoppers like to know exactly how much they are paying when they add an item to their basket. From a business point-of-view, showing VAT is the best practice.

To include tax fields, you will need to make some adjustments. Login to your WordPress dashboard, click on WooCommerce in the left-hand menu and select Setting>Tax.

You will then need to click in the field that reads ‘Price Display Suffix” and input {price_including_tax}. If you want to remove VAT from the product price, input {price_excluding_tax}.

Can you setup WooCommerce without WordPress?

Until January 2017, it was possible to install the WooCommerce without WordPress. However, in order to improve the functionality of the online shopping cart, WooCommerce has partnered with WordPress to make it easier for users to install, update and operate the eCommerce store. WordPress also improves security and convenience for shoppers.

WooCommerce without Payment

The biggest advantage for small businesses using a WordPress website is that you can use the basic functions of WooCommerce for free. The plugin enables you to set up multiple payment gateways and effectively manage your orders directly from your WordPress dashboard.

However, for business owners that do not want to handle payments online, you can set up your online store to receive orders without payment. WooCommerce will prompt customers to leave their order details and contact and you can manage the rest of the transaction as you see fit.

WooCommerce without Prices

In order to improve click-through rate to specific product pages, WooCommerce enables you to remove prices from category and shop pages.

PayPal with WooCommerce

PayPal is the most popular payment gateway with consumers and therefore businesses. The WordPress plugin makes it easy to add a business PayPal account to your WooCommerce platform completely free.

Divi with WooCommerce

Divi is an attractive theme created by WordPress specialists, Elegant Themes. The attractive templates were an instant hit with web developers because they are purpose-built to support mobile functionality.

From a user perspective, Divi has redefined the user-interface for mobile devices and is an established page builder tool with point and click inline editing. There are plenty of WooCommerce themes to choose from that are compatible with Divi so we recommend reading the reviews before picking one.

QuickBooks with WooCommerce

If you’re looking to improve your accounting system and access data in real-time, QuickBooks is the way to go. The software integrates seamlessly with WooCommerce and allows you to track expenses and spending.

You can also import your existing data into QuickBooks. From here you can manage invoices, receipts, orders, shipping and handling costs plus much more. You can even try before you buy. Just install the WooCommerce sync for QuickBooks plugin in to your WordPress dashboard and select the 14-day free trial option.

Amazon Pay with WooCommerce

The majority of eCommerce owners can’t really afford to ignore Amazon, and with Amazon Pay, orders are handed over to Amazon payments without customers leaving your website. The benefits of signing up for Amazon Pay are you’re covered for fraud protection, widgets adapt to mobile devices, and customers can set up recurring orders and payments.

Shopify with WooCommerce

One of the questions eCommerce owners mull over is whether to opt for the Shopify platform or WooCommerce software. With WordPress as your operating system, you can actually integrate elements of both.

With its connections to social media, Shopify gives you a broader reach, whilst WooCommerce gives you superior onsite functionality. With the Shopify connect for WooCommerce plugin, you will use Shopify as your backend and WooCommerce as your front end, giving you the best of both worlds.

Gravity Forms with WooCommerce

The Gravity Forms add-on extension enables you to configure simple and effective forms without needing any tech-savvy. Advanced product configurations can be built-in and linked to any product in your WooCommerce from where you can customise input fields and adapt how pricing is displayed.

Stripe with WooCommerce

The Stripe plugin is the simple way to accept credit card payments online. There are no setup fees, no monthly fees and no hidden costs. Furthermore, Stripe is compatible with all the major credit cards and even Bitcoin.

Square with WooCommerce

Square is a handy payment processor to bridge online and offline sales. The software has deep integration with the WooCommerce shopping cart and enables you to keep your inventory automatically updated together with informing customers when listed products are out of stock.

Elementor with WooCommerce

Elementor has a free version and a Pro version that are compatible with WooCommerce. As you would expect the free version has limitations, but don’t let that stop you from taking advantage of the freebie, if only to try your hand with the software to determine whether Elementor is for you or not.

The benefits of Elementor Pro is you can design unique and eye-catching elements to your online storefront including price table, add to cart widgets, categories widget, customised forms, better spam protection and a wider choice of professional looking templates.

WooCommerce with MailChimp

MailChimp integrates with your WooCommerce platform and allows you to set up automated emails to buying customers. All you have to do is compose a message and link the relevant email with products using the tools in your WordPress page template.

Wix with WooCommerce

Online shop owners that built a website on Wix can still benefit for the eCommerce solutions offered by WooCommerce. All you have to do is integrate WordPress with your Wix website and install the WooCommerce plugin.

There are some technical hurdles to leap, but integrating WooCommerce with Wix is easier than you think. First of all, you will need to sign up for a WordPress account and purchase a hosting package.

Next, go into the cPanel of your Wix account and setup up a subdomain for WordPress, then install WordPress on the subdomain. You then can customise your WordPress by adding a template for your blog and adding shopping cart features to the product pages of your website.

Squarespace with WooCommerce

Squarespace is a popular site builder loaded with features that make your online store look professional and trustworthy. The platform offers a wide selection of image-rich templates that are intuitive and sophisticated.

You can integrate WooCommerce with Squarespace, but only one-way, from Square to WooCommerce. Squarespace does not allow you to create orders and sync them with the rest of your inventory in WooCommerce, so it’s best practice to use WooCommerce to record and track sales.

Xero with WooCommerce

If you want an alternative to QuickBooks, try Xero. This cloud-based accounting software handles all the financial data for your business and enables you to manage invoices, quotes, inventory, bank reconciliation, bookkeeping, purchase orders, bills, expenses and payroll.

WooCommerce with subscriptions

Subscriptions are a means of developing your customer loyalty program and building your online revenue. Building subscriptions into your WooCommerce website requires customers to enter their email address.

You can therefore send promotional offers which encourage repeat purchases, and because of the convenience online shoppers are more likely to accept rather than have to enter their details again on another eCommerce store.

Payfast with WooCommerce

Payfast enables small businesses to accept payment from all over the world without having to subscribe and pay for a merchant account. Installing the WordPress plugin literally takes a matter of minutes.

ShipStation with WooCommerce

Ecommerce owners can’t really manage without ShipStation. This plugin is the simplest and most efficient way to facilitate the shipping and fulfilment process. ShipStation retrieves details of orders from your WooCommerce website and prints customised shipping labels and packing slips together with providing details of tracking orders and shipping status.

Product Bundles with WooCommerce

Maximise sales by creating product bundles in your WooCommerce store. The Product Bundles plugin extension helps you design and display a variety of bundles and set parameters such as product descriptions, shipping information and tracking inventory.

Table Rate Shipping with WooCommerce

Businesses that are shipping goods all over the world can make it easier to display shipping prices with Table Rate Shipping. The software enables you to set different prices and timescales in accordance with destination, weight and number of items. Boxing this information in a table is much easier for customers to calculate the cost of shipping before they order and also adds the correct shipping fee on to the final invoice based on the shipping details provided by the customer.

Dynamic Pricing with WooCommerce

Dynamic Pricing in WooCommerce is an excellent online marketing tool that can help to increase conversions and expedite sales. The WordPress plugin allows you to offer discounts in relation to certain rules and actions you set. There are seven modules:

  • Bulk orders on a single product pricing
  • Special offers on single product
  • Order pricing
  • Simple role pricing
  • Simple product pricing
  • Multiple category orders
  • Special offers on orders from multiple categories

Installing WooCommerce into a WordPress website is simple and gives you extremely powerful tools that enable you to build an online store customers trust. Although most plugins are straightforward, there may be the occasional hiccup, but if you do run into a problem, let us know and we will be happy to help.

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