How Small Businesses Can Compete With Big Ones in Google
As a small business, successfully competing against established giants on the search engine scene can seem unattainable. Or is it? With the right focus and the implementation of smart SEO strategies, you can seize opportunities others overlooked. In this article, we uncover proven strategies that can elevate the competitiveness of small businesses. Can Small Businesses Get … Read More
The Best Way to Use Keywords on Your Website
Keyword optimisation allows your website to be recognised by search engines for a particular field. This way you can beat your competitors to the top spot and provide your visitors with more relevant content. We delve into how to use keywords to increase your website ranking. What is a keyword? Keywords can be found throughout websites, internet resources … Read More
How to Analyse Keyword Competition Levels
Deciding on which keywords to target can mean the difference between rising up the ranking ladder, or falling down. From backlink analysis to competitor analysis, there are numerous ways to determine your keyword focus and gain a competitive edge. In this article, we take you through some simple steps to ensure your website can reach its ranking … Read More
Google Penalties: the Causes and Solutions
Google can penalise your website – usually for two reasons: you either provide low quality content or you’ve used manipulative methods in an effort to boost your rankings. So, can you recover? What is a Google Penalty? Search engine giant Google consistently takes steps to prevent websites from artificially promoting themselves in search result rankings. It … Read More
2016 SEO Trends (& One Big SEO Myth)
We’re half way into another year, and new trends in SEO strategies are really beginning to take shape. So let’s skip the long-winded intro and jump straight in shall we? New approach to content It’s about time really. The standard of written content across the web has been cringe worthy for some time now and … Read More
How Many Keywords Should I Use For My Website?
When it comes to successful SEO, keywords are a very important part of your web strategy. Here, we answer the question ‘how many keywords should I use?’ and explain how to choose keywords that are right for your website. What is a keyword? Keywords can be found throughout websites, internet resources pages, blogs and even photo … Read More