Prep Your Website For A Technical SEO Audit
Technical SEO audits give you critical insights. They show you how your website is performing and highlight areas that can be improved in order to rank higher in search engine results. But before you dive into the deep, deep pool that is a technical SEO audit, get the basics right first. This guide shows you … Read More
Best JavaScript Setup for Mobile Pages
JavaScript has a big impact on mobile SEO. Here, we explain the how disallowing crawling of JavaScript and CSS can hurt your mobile rankings and go through the best setups for JavaScript. If you want to learn more about best JavaScript practices for web pages, check out our piece on render-blocking JavaScript. What is Javascript? JavaScript is … Read More
How “Sneaky Redirects” Affect Site Quality
Here, we explain what Google deems a “sneaky redirect”, why they lower site quality and how to ensure you don’t have any on your site. What is a redirect? A redirect takes a visitor to a different URL to the one they originally requested. In a lot of cases, it makes perfect sense to redirect … Read More
Why Using Link Schemes To Get More Links Is Bad
Generally, link schemes are in place to try and manipulate and boost a page’s ranking in Google. However, participating in link schemes can sometimes hinder more than help you. Here, we explain what link schemes are, why they’re not the best way to get links, and how they could be negatively affecting your site’s ranking. What is … Read More
Text vs Image: Why You Should Use Text to Improve SEO
Satisfying, visually pleasing site content is made using text and images in conjunction. However, search engines favour text above image, and it’s well worth knowing this when creating content. To understand why you should use text to improve SEO, take note of this key information. Why is text better than images? Text is more easily … Read More
Block Google using robots.txt or htaccess
There are certain pages of a site that can lower a domain’s ranking on Google. Here, we establish what types of pages these are why you should block Google from pages using robots.txt. Why should I block Google from my site? Good question. Initially, blocking Googlebot from scanning some of your site’s pages might seem counterproductive … Read More